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Tag: Augmented Reality


Pokemon Go for heritage sites and nature reserves

Posted on July 18th, by admin in Tales and musings. Comments Off on Pokemon Go for heritage sites and nature reserves

Pokemon Go is not the first AR game app where the public seek to collect hidden characters.

A few years back we developed ‘Mission:Butterfly‘ for Caerphilly Borough County Council. The app uses a combination of ordinary technologies built into smartphones, including location tracking and cameras, to encourage people to explore a nature reserve, seeking collectible characters that they try to nab.

Sounds familiar? This game has many functional comparisons with Pokemon Go, but it goes to show it usually needs something rather momentus to push a concept mainstream. Augmented Reality has been found for some time now and we will no doubt see lots of variants of Pokemon Go in the coming months/years.

You may have read the positive (encouraging people to get out and explore their own and other communities) and negative (people being robbed, stabbed and shot!) news stories about Pokeman … Read More »



40 years of digital tech

Posted on May 11th, by admin in Photography/Video, Tales and musings. Comments Off on 40 years of digital tech

A look at 4 decades of home computing, mobile phones, digital cameras and even YouTube…

“Why anyone would ever want to look at photos on a TV screen?” That was what bewildered company executives told the Kodak engineer who first proposed the idea of a ‘filmless camera’ to them in 1975. This concept was of course the first digital camera.

Thirty years later, I received a similar response from my contemporaries when I proposed a new approach to audio guides. Taken by my enthusiasm I was left to pursue the idea and develop the first downloadable audio trails in the UK. Until that time audio guides were limited to indoor locations and listened to on hired handsets/wands: In 2005 you could count the number of ‘audio trail’ Google search results on one hand – today there are nearly 60 million!

Fast-moving tech

Having set … Read More »


A review of an olympic year for digital interpretation

Posted on December 17th, by admin in Tales and musings. Comments Off on A review of an olympic year for digital interpretation

As yet another year draws to a close we take a look back at 2012 and reflect on what progress has been made in digital interpretation.

Social Media

We began the year with a cold and crisp week in Cornwall walking and planning seven new audio trails for the Cornish World Heritage Site team. The photos we took prompted us to set up several Pinterest boards. Pinterest has been adopted by a growing number of interpreters this year to showcase work, plan exhibitions and garner visitor feedback, which has helped it take its place among the Social Media elite in 2012.

Mobile apps

Social Media has been at the heart of the latest version of our ‘Welcome to‘ app software. The modular app engine has been designed to provide a flexible solution for a wide range of clients. We’ve designed a new navigation menu … Read More »




What's new

Take a look at our three latest case studies.

Visit our case studies page to see more examples.

Churnet Valley Living Landscape audio archive
An audio archive project to capture the views of local people

We were commissioned by TellTale to deliver an audio project on behalf of the...

MK Trails: Wolverton app – Milton Keynes
How do you learn about the world’s first railway town that has now been absorbed by the 1960s new town of Milton Keynes? Why, download...
Softwood Interpretation Panels
Low cost softwood interpretation panels from Audio Trails.

Derbyshire-based Junction Arts needed two low-cost interpretation panels for a community arts project in Brimington, near Chesterfield....